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Title: Growth Strategies among Small and Medium Enterprises - Case of Malay Entrepreneurs
Authors: Ummi Salwa Ahmad Bustamam
Keywords: Small and medium enterprise
Small business growth
Malay entrepreneur
Issue Date: Dec-2010
Publisher: Centre for Promoting Ideas, USA
Series/Report no.: Volume 1;No.3
Abstract: Small business operators are the backbone of economic activities in many countries. Interest in entrepreneurs often tends to revolve around high fliers like Warren Buffet and Bill Gates or, in Malaysia’s case such as Syed Mokhtar Al-Bukhary. Many businesses will never reach the heights of Syed Mokhtar Al-Bukhary but their contribution is still significant to their communities and to their country. In any businesses, entrepreneurs may confront particular challenges and barriers which impede business growth. This paper presents one case of a medium-sized Malaysian enterprise. The case attempts to analyze strategies used for preparing this business for growth. The case analysis is set within several contexts: entrepreneurship, the nature of ethnic small businesses, barriers and challenges of business growth and strategies for growth undertaken to overcome barriers and challenges. This paper concludes with a discussion of the lessons and implications as well as the accomplishments of this particular entrepreneurial venture.
ISSN: 2219-1933
Appears in Collections:Growth Strategies among Small and Medium Enterprises - Case of Malay Entrepreneurs

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